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In June we spent three weeks volunteering in Tanzania – you might have seen our other blogs or pictures on Facebook. In that time we came across a project that really touched our hearts that we are now supporting, and we’re hoping you might consider supporting it too. Read more
Peru is a beautiful country. Old Spanish architecture sitting proudly overlooking perfectly manicured town squares. A gentle and welcoming local people, adorned with brightly coloured cloth, whose eyes are perpetually lined with the crinkles of a smile.
If it wasn’t for the old stone ruins sitting on the hillsides, and the ever present images of Machu Picchu in the shop fronts of bookstores and tour companies, it would be hard to imagine that this world was previously governed by the once proud and powerful Inca nation. Read more
While visiting Busboys and Poets, an educational café and bookshop in Washington DC, we rediscovered the book by Peter Singe titled – The Life You Can Save: Acting Now to End World Poverty.
Singe points out that as many as 27,000 children die every day from poverty that could be easily and cheaply helped by existing charities. He notes the psychological barriers to charitable giving in the western world, including cognitive dissonance where a public belief can be held – for example ‘we are all very generous donors in Australia’ – that is contradicted in practice. Read more
If there is one thing we’ve learnt in Tanzania, it’s that dealing with poverty in Africa is complicated. We arrived full of energy and passion, ready to contribute and make a difference. But the more you learn and experience, the more you realise that it’s going to take a lot more than that. Read more
Last week I launched a new marketing tool kit for the not-for-profit sector in partnership with the Australian Marketing Institute. I’ve spent the last two years working on it with a team of not-for-profit marketers, which has given me time to reflect on why so many not-for-profit organisations and social enterprises don’t appear to value marketing, when it offers such an important opportunity to increase social impact. Is it that they just haven’t had time to think about it? Or is marketing a dirty word? Read more