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Switzerland and collective impact

Switzerland is a stunning country. Clean, neat and ordered with an abundance of natural beauty that you could sit and stare at for hours.

Alongside admiring the snow capped mountains, green hillsides dotted with cows with cow-bells jangling around their necks, enjoying Swiss chocolate and wandering through the ‘old towns’ in Switzerland’s cities, one of our favourite things to do when we’re travelling is to watch people. Read more

Living deliberately

Henry David Thoreau, an American author, poet and philosopher, once said: “I went into the woods because I wished to live deliberately, to front only the essential facts of life, and see if I could not learn what it had to teach, and not, when I came to die, discover that I had not lived.”

We love the idea of living deliberately. Of squeezing all the juice out of life and actively seeking to learn at every opportunity. That’s why we’ve decided to spend the next part of our lives working, volunteering, studying and travelling overseas.

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Is marketing a dirty word?

Last week I launched a new marketing tool kit for the not-for-profit sector in partnership with the Australian Marketing Institute. I’ve spent the last two years working on it with a team of not-for-profit marketers, which has given me time to reflect on why so many not-for-profit organisations and social enterprises don’t appear to value marketing, when it offers such an important opportunity to increase social impact. Is it that they just haven’t had time to think about it? Or is marketing a dirty word? Read more